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Synergy Communications, Inc.
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WhiteWall Introduces ultraHD Photo Prints: Razor Sharp with Amazing Detail
Innovative Exposure Techniques Produce Breathtaking Results with Incredible Resolution and Sharpness

Berlin, Germany / New York, October 19, 2016 WhiteWall, a leading professional photo service, has truly revolutionized the printing process. With its new ultraHD Photo Print, the online lab is taking photo prints to the next level in terms of sharpness. Thanks to innovative exposure techniques and technologies, WhiteWall has managed to achieve twice the resolution of conventionally developed pictures. With two product variations available in precise custom sizes, photos of unfathomable quality can now be ordered on

Regardless of whether a photo is taken with a medium format camera or a smartphone, the ultraHD Photo Print lives up to its name, producing the highest possible amount of sharpness. The pictures appear significantly more realistic than conventional prints. These incredibly sharp results are created by solid state laser exposure working in perfect harmony with more efficient developing and drying processes.

First, to make the photo paper as even as possible, it is climatized in a special room with constant humidity and stable temperature. This helps minimize laser beam dispersal, making the images razor sharp. In order to prepare the images and make the most of the exposure technique, WhiteWall uses a proprietary software to optimize the color intensity and sharpness of image files. This results in pictures with vivid, intense colors and true-to-life details.

From panoramas to circular formats, landscapes or portraits, the ultraHD Photo Print on glossy Fuji Crystal DP II is a great option for any image and is available in custom formats from 3.5 x 3.5 inches up to 98 x 48 inches. For those looking for the ultimate in image sharpness, the ultraHD Photo Print Under Acrylic Glass is an exciting option. ultraHD Photo Prints are available with 1/16” or 1/8” acrylic glass to accentuate the image’s depth and vibrant colors. In addition, WhiteWall offers more than 80 different frames to create the perfect finishing touch.

About WhiteWall
WhiteWall is a professional online photo lab based in Berlin, Germany. Their unique blend of custom photo processes and finishing services have provided photographers and consumers alike with gallery quality products since 2007. Best known for its photos under acrylic glass, brilliant HD Metal and aluminum prints, and hand-crafted frames, the award-winning online photo lab offers over 1,000 different product variations. As the exclusive lab for more than 40 LUMAS galleries around the world, all WhiteWall customers can be assured that their photos are given the same white-glove, professional care as those displayed in exhibitions. All products are produced in Germany, available in custom sizes and shipped worldwide in custom cut packaging for maximum protection. The showroom and retail store in New York City gives customers an opportunity to see all the WhiteWall options on display and receive professional assistance onsite before placing their online orders directly to from kiosks located in the store.

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For more information and print-ready images, please contact:

Marieke Goethe        Lou Desiderio
Director Public Relations       Synergy Communications
Avenso GmbH — WhiteWall
Ernst-Reuter-Platz 2     917-627-0912
10587 Berlin, Germany  
+11 49 30 46722 256